Reset password

Invalid email


Remember me

Not yet a brand ambassador? Apply here

We accelerate your growth

Universal Avenue is introducing Sales-as-a-Service, with an on-demand direct sales force that can be activated instantly in any location around the world. Accelerate your customer acquisition with a global infrastructure for growth.

Connect with local decision makers on a global scale

The best and most effective way to grow a company is to meet with your potential customers face to face - to explain in person what you have to offer, and what it will do for their business. That’s what we do. All you have to do is to set your targets and select your locations.

Brand Ambassadors

We look at sales from the perspective of representation, which is why we recruit and train our people to be Brand Ambassadors. They live all over the world, and together they form a distributed network that enable the world’s most innovative brands to grow at any market, at any time.

This is what we provide


Growth acceleration

Expand your reach in your core market, or initiate customer acquisition somewhere new.

Market trials

Market trials

Explore a market at a small scale, while avoiding the costs of recruitment and training.

Customer activation

Customer activation

Universal Avenue can be leveraged to activate existing or previous customers, and function as a complement to your current sales activities.

Field support

Field support

We provide on the ground support, even in remote locations that may be out of your reach.

The key benefits of Universal Avenue are

Unmatched Scalability

An on-demand direct sales force that you can activate instantly in any location around the world.

Performance Based Pricing

You only pay for each new approved customer. No fixed fees. No setup costs. No risk.

Quality Assurance

We perform quality reviews after each visit, to ensure that we maintain unrivaled standards of brand representation.

Real Time Feedback

You will be able to follow your progress live, and to gather valuable market specific feedback.

Simple Setup

Our unique method will provide you with new customers in a matter of days — from anywhere in the world.

Best local talent

Our methods for recruitment and training ensure that we only engage the best local talent. Only a small share of applicants become certified Brand Ambassadors.

Frequently asked questions

What is Universal Avenue?
  • We act as brand ambassador and customer acquisition solution for the world’s top online brands
  • We have built up a global infrastructure for growth, giving you freedom to grow at any market at any time
  • We put a huge on-demand direct sales force at your fingertips – connecting you globally to local decision makers that are hard to reach
Who is Universal Avenue for?
  • You are an innovative brand and one of the leaders in your category. We are highly selective in regards to who we work with and appreciate brands with similar values to us
  • You have a valued online solution targeting hotels, restaurants, shops or experience providers
  • You have an interest to reach new geographical regions, in your country or abroad
  • Customer Acquisition is one of your key priorities – with focus on high acquisition speed at a reasonable cost
What are the benefits with Universal Avenue?

We offer a plug and play solution for global customer acquisition – fast, risk free and with high quality

  • Customer Acquisition with no risk – we only charge for approved new customers, no setup cost, fixed cost or any hidden fees
  • Simple and Global Solution – After an initial meeting we handle everything from local recruitment to delivered customers. You can start receiving new customers from any location in the world within days.
  • Fast market penetration – we have a large built up database of venues including information in regards to what online services they are looking for and what they currently are connected to. This enables fast and accurate targeting
  • Brand expansion – we select the right brand representation and spread the word about your brand in the way you want. We offer full transparency and continuous feedback from every brand representation situation
  • Market Trials – We provide you with market intelligence making explicit; What products work well in what markets? What the most common objections are? What the suggested improvements are?
What do we provide?
  • We handle recruitment - we scout for the best talent through multiple channels
  • We handle training - in brand presentation, product information and sales
  • We handle ambassador classification - adaption to local legislation and any applicable ambassador fees
  • We handle sales - mitigating your market risk since you as a company only pay for new verified customers
  • We handle quality assurance - we follow up on every brand presentation and work with several parallel processes to assure highest quality of brand representation
How does it work?
  • We agree on products to sell and terms of our co-operation (offer to promote, allocated contact person, payment and sign-up flow etc.)
  • We go through your brand positioning and make your solution available for ambassadors according to your preferences (age, review score, type of seller, experience etc.) and target group (size of place, niche etc.)
  • We set up your unique landing page with product information (key selling points, pricing etc.) and interactive training
  • Approved ambassadors are able to go out promoting and selling your product
What brands does Universal Avenue represent?

Universal Avenue work with a wide range of leading online brands. Please contact us at [email protected] for information about our previous success cases.

For what markets can I use Universal Avenue?

Universal Avenue has brand ambassadors worldwide. We focus on Europe in general, and the countries Greece and United Kingdom in particular.

How do Universal Avenue secure that my brand is represented in a correct way?

    Correct brand representation is of highest importance for us and we work with several parallel process to ensure this:

    • Screening of new Brand Ambassadors - We are selective in regards to approving new ambassadors, that go through extensive online trainings and tests. Each applicant is also going through a live video interview for final approval
    • Matching of Ambassadors and Brands - As a brand you can select what type of ambassadors (experience level, ambassador score etc.) what you want to make your solution available for. We are also working with automatic matching algorithms to secure that there is a good fit.
    • Follow up on each visit - Every visit is followed up by our in-house co-ordinator that rate and collect feedback
    • Ambassador Score - Each ambassador has a Ambassador score that is continuously updated based on performance
Why Universal Avenue?

Universal Avenue is an efficient way to accelerate growth with low risk and high quality. We handle everything from local recruitment to delivered customers and provide added values connected to branding and market intelligence. It is a complement, not a substitution, to your in-house sales solution.

How do I get started?

Contact us at [email protected] We will get back to you within 48 hours.

Get in touch...

…and let’s talk customer acquisition.